Video guide
📊 Clients

Client statistics

Appointments, money, purchases, and client behavior in clear metrics

What the statistics show

Statistics combine the main metrics for an individual client. They help you evaluate attendance, cancellations, revenue, average transaction value, and product purchases.

Where to find it: Clients → select a client → Statistics

Bookings and visits

The client's scheduling activity

Bookings

The total number of appointments created for the client

Visits

The number of attended and completed appointments

Cancellations

How many client appointments were canceled

No-shows

How many appointments the client did not attend

Products

The number of products purchased by the client

Cancellation reason

Open a canceled appointment in the client history to see the recorded cancellation reason.

Client statistics

Money

Current and expected figures

Current amount

Revenue from the client's completed appointments

Planned amount

The value of the client's upcoming appointments

Average transaction

The average value of a completed visit

Products and shop

Separate product sales statistics

Total amount

Total client revenue from services and products

Product revenue

Revenue received specifically from product sales

Product quantity

How many product units the client purchased

Average product transaction

The average value of the client's product purchases

How to use client statistics

  • Evaluate client activity and consistency
  • Identify repeated cancellations and no-shows
  • Create personal offers based on average spending
  • Review product interest and repeat purchases

Example client profiles

Active regular client

Visits regularly, purchases products, and maintains consistent average spending.

  • Many completed visits
  • Few cancellations and no-shows
  • Consistent current revenue
  • Repeat product purchases

What you can do

  • Offer a loyalty card
  • Prepare a personal service offer
  • Thank them for their loyalty
  • Recommend a suitable product

⚠️ Client requiring attention

Frequently cancels, does not attend, or has not returned for a long time.

  • Several cancellations or no-shows
  • Low activity
  • No new appointments or purchases

What you can do

  • Review history and cancellation reasons
  • Contact the client
  • Enable prepayment if needed

Review several metrics together

A single figure does not always explain client behavior. Review visits, cancellations, money, products, and appointment history together.